Marketing Specialist

Indigo Education provides enriching programs for children aged 2 through adolescence, focusing on public speaking, emcee training, creative writing, drama, and more. We also offer admissions consulting for top private schools in Canada and the U.S.

Our mission is to help children build confidence, life skills, and strong learning foundations. We organize a variety of programs and events throughout the year, including speech competitions, musicals, fashion shows, and seasonal camps. Our programs are designed to support well-rounded development and set students on a path for future success.

To further support our team, we are looking to hire a Marketing Specialist who will be responsible for developing and executing marketing strategies, managing digital and social media campaigns, and promoting our programs and events.

Duties and Responsibilities:
-Gather and analyze data from marketing initiatives to identify the most effective strategies for reaching parents and students.
-Execute marketing plans by coordinating campaigns, content, and promotional activities across digital and offline platforms.
-Create and prepare engaging communication materials for prospective clients and families, including emails and announcements.
-Assist in developing marketing brochures, digital content, and materials for programs and events.
-Manage the organization’s social media accounts and implement targeted campaigns.
-Coordinate regular marketing activities and special events, including workshops, community programs, and seasonal campaigns.

-Represent Indigo Education in building and maintaining relationships with external partners and the community to enhance the company’s image.
-Prepare regular reports and updates for the management team on marketing activities and outcomes.
-Support the execution of specific marketing initiatives and projects as assigned.

Skills and Qualifications:
-A university degree or college diploma in marketing, business administration, communications, public relations, or a related field.
-Minimum 3 years of relevant experience.
-Excellent interpersonal skills and communication skills.
-Innovative thinker with strong creative skills.
-Ability to multitask and work in a fast-paced environment.
-Effective time management and organizational skills.
-Team-oriented with strong collaboration abilities.

For further details, please visit our website at https://www.canadaindigo.com/en/.